A business blog for your company is a really useful tool in a profitable online marketing campaign. It is the perfect platform to publish your ideas, create networking opportunities and also boost your SEO and search rankings, all on your own terms. In addition it shows visitors to your website … [Read more...]

At its most basic level, search engine optimization (SEO) is the practice of enhancing and promoting a website in an effort to boost the number of visitors coming through from the search engines. The majority of your visitors are expected to arrive via the popular search engines and SEO … [Read more...]

Are you not getting enough sales from the Internet? Is your competition outranking you in search engines? Are you wondering how to turn your “Likes” into leads, and convert them into cash? Are you worried about your site not getting enough visitors? Or do you need people to join your … [Read more...]

So, you've built your website and you're ready to take orders. Then the reality sets in and you suddenly stop and think, "How do I actually get people to my website?" You need search engine traffic to send people to your site and search engines such as Google and Bing want to send potential … [Read more...]

Times have changed. The new frontier for marketing is no longer traditional media of print and television. More and more small businesses are now taking their business online because that is where their customers are. Although it presents some new challenges, it also has huge advantages for small … [Read more...]

At 9:50pm, March 21st 2006, Jack Dorsey sent the very first Twitter message. Since then, Twitter has become a phenomenon and grown into the one of the most popular social media communities and websites on the Internet. As well as a being a great place to connect with friends and family, it is … [Read more...]

Setting up a new business is always hard and getting your first few customers is the most challenging bit of all, especially if you are just starting online. Getting visitors to your website is not as hard as you might think. This article will not only help you to attract your first 99 customers … [Read more...]

We all know that it is significantly less expensive to sell to an existing customer with repeat business that it is to try and acquire a new one. However one of the biggest tasks facing many businesses today is gaining and keeping prospective customers. Today, many businesses recognise how … [Read more...]

Facebook may be the largest online social network in the world with well over a billion users but it is not the biggest website. Knocking Facebook into second place is of course, search engine giant, Google. That alone should make Google+ (Google Plus) worth a look. It might not have the same … [Read more...]

How to turn your business’s news into publicity to attract more customers. Jane Russell, the actress, once said “Publicity can be terrible. But only if you don’t have any”. It’s true. Your business needs publicity and here is no better marketing tool for your business than publicity. It’s … [Read more...]