Some small business owners still don't 'get' Facebook. They scratch their head in bewilderment, wondering what all of the fuss is about. But even the businesses that have attempted to have a go at Facebook marketing are perplexed. Why? Because even though they may see the advantages of engaging … [Read more...]

If you are a regular reader of this magazine you will already know how much we rave on about Twitter being such a good marketing tool for local businesses. If you have already started using Twitter and are having limited success with it then we are going to reveal some cool ways to pimp your … [Read more...]

If you run any type of customer service business you know that instructions can be misread. This ends up in the customer being irritated because their order wasn't done correctly. What if you could rectify this with Pinterest? When customers can show rather than tell you what they want, everyone … [Read more...]

Claiming your Google+ Local page is essential for every business and this is the reason why: The way your customers look for information about the products and services they need has changed forever. A massive 82% of customers now look for a local business on the Internet instead of traditional … [Read more...]

Some businesses make the mistake of thinking that social media is just a case of signing in to Facebook, Tweeting, creating a LinkedIn profile or signing up for Google Plus. It isn't that easy. To get value from social media, you must share value. That is the key to successful social media marketing … [Read more...]

Why You Need To Know About Search Engine Optimization It's Time to Stop Hiding. You need to find out exactly what search engine optimisation (SEO) is and why it is so important for your company. As soon as some business owners hear the term Search Engine Optimization their eyes glaze over and … [Read more...]

Managing your online reputation is an important component of online public relations. In this day and age your potential customers will probably decide to 'Google' your name or company when deciding whether to buy from you or use your services or not. While this is great news for consumers who can … [Read more...]

Â? Quick changes you can make to your website that will get more sales. Â? Make your website come to life and earn more money. Â? Significantly increase your sales by encouraging more visitors to buy from you or use your services. Why is it that some websites consistently bring in sales, day … [Read more...]

Perhaps you have flicked through a magazine or you have passed a promotional poster and you saw an advertisement with a small box filled with random black squares against a white background. You might have wondered what it was. Well wonder no more, because that, my friend, is a QR code. Once you … [Read more...]

Pinterest has fast become a force to be reckoned with in the world of social media, and its influence is still growing, not just in bringing products to the attention of consumers in a visual marketplace but in resulting sales. According to Wishpond, referrals that come from Pinterest spend a … [Read more...]